Our Story
Stitching Style with Purpose
Hoekey began with a simple idea: to create clothing that blends practicality with purpose. What started as a small passion project has grown into a brand dedicated to making fashion effortless and timeless. We focus on thoughtful design, premium fabrics, and attention to detail, values that shape every swimsuit, dress, and wardrobe essential we create. Our journey is guided by innovation and a commitment to crafting pieces that look good, feel good, and are made to last.
Women’s Swimwear
2022
We launched with small batch women’s swimwear made in Toronto. Each piece focused on fit, quality fabric, and island inspired names.
Men’s Swim
2023
We introduced men’s swim shorts, refined our sizing, and did our first restocks. Same focus on fit and fabric, just made for him.
Women’s Clothing & Resort
2024
We expanded into women’s dresses and resort pieces that can be worn both on the beach and in the city. The goal was to create versatile staples.
Looking Ahead
2026
Expect steady restocks of favourites and a few new silhouettes released thoughtfully through the year.